FSI Pushes Client Products to Market for Early Holiday Sales

Atlanta, Georgia


Early projections for the 2009 Holiday buying season are up from 2008 numbers, but spending could still remain flat at $438 billion. This is why FSI is working feverishly with our Clients to deliver their new products and Holiday lines to market to secure a slice of valuable early Holiday purchasing.

In the consumer electronic sector, the latest gaming devices and gaming software will likely be in high demand for the 2009 Holiday season. With the economic downturn, more families are spending less on expensive outside entertainment options and travel. Home entertainment systems and game software become a great way to spend quality and fun time together. FSI is helping our gaming software Client to deliver three new product versions to market at strategic in-market deadlines beginning Oct. 27th and ending in mid November - right before for the busy Thanksgiving weekend and Black Friday. We hope this strategic timing on delivering product will put our Client right where they need to be, just in time for families looking for that special Holiday gaming purchase.

Our many apparel and accessory Clients are also pushing their product to market quickly during this pre-Holiday buying season. Containers from all over the globe are coming into FSI to be quickly turned around as merchandise is packed out for retail store deliveries. The quicker we get these orders to retailers, the sooner our Clients can reach the pocketbooks and reap the benefits of the savvy retail shoppers.

Even our B2B clients are getting “in the spirit” as the Holiday season approaches. The TV networks and agencies we support are rolling out unique and creative 3-D kits to the press to introduce their new line-ups and promotions. FSI is busy shipping everything from snow globes and mini refrigerators to tons of T-shirts, DVDs and press releases to promote the new shows. We even shipped 1,000 polar bear kits last week for a special soft drink corporate promotion!

Everyone is getting ready for the Holidays…what will your company do? If FSI can help deliver your promotions to market, we’d love to give you a gift that will keep on giving.